We make a real difference every day...
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Led by the needs of blind and partially sighted people.
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We're building on our pioneering charitable heritage.
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And with a clear direction and a stronger organisation.
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We're now poised to make an even bigger difference.
But we've got so much more to do…
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It's outrageous that people are needlessly losing their sight.
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And that people with sight loss aren't getting support to be independent.
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It's scandalous that people are excluded from education, jobs and income.
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And cut off from information and new technology.
Now's the time for really ambitious goals…
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We'll focus our energies on ending isolation.
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By stopping people losing their sight unnecessarily.
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Supporting people to lead independent lives.
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And by making society a more inclusive place for blind and partially sighted people.
But we can't achieve them on our own…
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Through our leadership of the UK Vision strategy.
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We'll strengthen partnerships here and internationally.
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Influence others to give our cause a higher priority.
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And ensure support is there for everyone who needs it.
With everyone playing their part…
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Delivering our goals with confidence, energy and commitment.
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Empowering people to support others through their own experiences.
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Passionately championing awareness and understanding of sight loss.
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And inspiring our supporters to give and help us do even more.
We can end the isolation people face
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Driven by the needs of our members and customers.
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We'll lead the way in building an inclusive society.
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Where blind and partially sighted people are respected, valued and independent.
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And where no-one loses their sight unnecessarily.
RNIB's Ambition stories
We have four videos featuring people explaining how sight loss has affected their lives and how RNIB has supported them. These real-life examples bring our Ambition to life and help to illustrate the impact RNIB has on people's lives.