Accessible banner adverts

We’ve been commissioning banner ads to place on other websites recently so I thought I’d share some of the guidelines we work to in-house when commissioning accessible advertising. It’s hard enough to know at the best of times how to deal with content on your site but when it comes to advertising, especially third party, what Web Content Accessibility Guidelines (WCAG) apply and what should we be doing to make advertising accessible?

This article builds on Tips for creating accessible banner ads so if you’re looking for answers then read on. Continue Reading »