Making lockdown measures accessible for your blind and partially sighted customers

A pink circle with two white footprints, under which it reads 'Keep safe and keep your distance'

As lockdown rules continue to change across the UK, we want to support your staff in helping customers in by offering some simple guidance.

This will not only support your customers with sight loss but help to dramatically improve the overall customer experience.

Helping blind and partially sighted customers

As businesses respond to the new rules, providing up-to-date information about any provisions being put in place to protect staff and customers is so important. It is essential to share what physical changes you are making within the store. These changes could include floor indicators, payment zone protective screens, temporary signage, priority opening times and changes to store layouts/one-way systems. Not everyone will be able to see these changes.

Our Best Practice Guidelines

We have created some best practice guidelines to help businesses understand how they can help their blind and partially sighted customers with these changes.

Our key principles

As many industries begin to reopen, our key principles can provide simple ways in which changes can be made accessibly in any business.

Read our key principles

How to feel confident interacting with a blind or partially sighted customer

Here are a few quick tips to help you feel confident in interacting with customers with sight loss during this time.

Helping you to help your customers